Management Team

Brandon Busteed

Founder and President
Brandon Busteed has led Outside The Classroom from its inception in June 2000 to its status today as the global leader in student alcohol prevention research and programs.  The company has created widely adopted programs addressing high-risk drinking, sexual assault, and mental health, which have been used by more than 500 colleges, universities and secondary schools in North America, including the majority of the top 100 ranked schools according to US News & World Report.  AlcoholEdu, the company’s flagship program, is the most widely used Internet-based course in the world having been taken by more than 2 million students.  Outside The Classroom was the winner of the 2009 American Business Award “Stevie” for Best Corporate Social Responsibility Program.

Prior to Outside The Classroom, Busteed co-founded CIRCLe Network, a nationally focused nonprofit organization that worked jointly with students and administrators to find solutions to complex campus issues; the organization is now part of the National Association of Student Personnel Administrators (NASPA). Busteed serves on the National Board of Directors of Alpha Tau Omega Fraternity and on the Board of Directors of the New England Chapter of the Young President’s Organization. He is a former Duke University trustee where he served on the student affairs committee, and a former member of the Terry Sanford Institute of Public Policy Board of Visitors at Duke University.  A 1999 graduate of Duke with a BA in Public Policy Studies, Busteed was also a two-sport letterman in cross-country and track and Class President.   

A nationally known speaker, Busteed has keynoted at numerous conferences in higher education, speaking and writing frequently on higher education policy, specifically as it relates to alcohol prevention and risk liability. He is a frequent guest lecturer at academic institutions, including MIT's Sloan School of Management where he holds the distinction of being their highest-rated guest lecturer.  Busteed is the author of numerous articles and academic papers, and has been featured in publications such as the New York Times, The Chronicle of Higher Education, The Wall Street Journal, Trusteeship Magazine, Leadership Exchange, and Campus Safety Journal. His media appearances include The TODAY Show, NPR’s All Things Considered, and numerous local and campus-based radio and television interviews.

Sean P. Casey

Vice President of Partner Development
Sean Casey has a passion for assisting organizations who have a mission to combine education with technology to enhance the learning experience and environment for today's student. Casey has more than a decade of experience leading sales and services organizations within the e-learning and digital content delivery market. Previously, Casey was responsible for strategy and new business development at Blackboard, Inc. (BBBB) where he led the content partnerships group. Prior to Blackboard, Casey was Director of Technology Sales at Cengage Learning where he was responsible for driving new business initiatives surrounding the most profitable digital asset in the Cengage suite of products. Previously, Casey held sales and professional services positions at Jenzabar where he was responsible for managing the development and implementation of the organization's first cross platform portal project. Casey also spent time at eCollege where he was the original member of their enrollment marketing department. Casey holds a BA from the University of Vermont and an MBA from Boston University. Casey and Outside The Classroom's Founder and CEO, Brandon Busteed, ran competitively against one another in Pennsylvania during their high school days.

Lori Ali

Vice President of Partner Services
Lori Ali has been with Outside The Classroom since July 2008. Prior to joining the organization, Lori spent a short time at TPR Media, a start up e-healthcare platform connecting patients with research-based news. Before that, Lori spent nine years at The Advisory Board Company of Washington, DC, a best practice research and management consulting firm in the healthcare industry. As a Senior Director at the Advisory Board, Lori led the initial launch of the company's new products and services and managed their delivery to the various constituencies. Lori also oversaw over $20 million of annual renewal business and led a team of account managers responsible for managing the relationships towards renewal. For much of her tenure at the Advisory Board, Lori was on the front lines interacting with senior executives to ensure that the services provided were meeting their needs, and that their experience was held in the highest regard. Prior to the Advisory Board, Lori spent several years selling advertising space for various publications including Boston Magazine, as well as National Journal and Government Executive, both part of the Atlantic Media Group.

Sue Squires

Vice President of Finance and Administration
Sue Squires brings over 20 years of experience in the financial, human resource and administration management of diverse entrepreneurial ventures. Most recently she was Vice President of Finance and Human Resources of LingoMotors, Inc., a developer of linquistic based software, helping to raise over $18 million in venture funding. Prior to LingoMotors, she was Director of Finance and Human Resources at World Times, Inc. a publisher of the WorldPaper, an editorial supplement with a circulation of 1.8 million in 24 countries. She was the founder of Squires & Associates a financial consulting firm that provided financial and management services to a diverse client base, including publishing, media, non-profit and software companies. Squires received her B.S. in accounting from University of Delaware and her MBA in finance and entrepreneurial studies from Babson College.

William DeJong, PhD

Executive Director of Research and Analysis

Dr. DeJong oversees new research projects utilizing collected data, course development, and the analysis of Outside The Classroom courses. Previously, Dr. DeJong served as director of the U.S. Department of Education's Higher Education Center for Alcohol and Other Drug Prevention (HEC) from 1995-2004. Under his direction, the HEC emerged as the nation's primary training and technical assistance resource for helping institutions of higher education develop, implement, and evaluate programs and policies for alcohol and other drug prevention on campus. He also served as director of the Center for College Health and Safety, based at Education Development Center, Inc., from 2000-2005. He continues to serve as a senior advisor to both centers. Over the past 28 years he has been widely recognized for his work in substance abuse prevention, health education, technology transfer, strategic planning, and program evaluation. In recognition of his work, he was awarded the first College Leadership Award by the American Public Health Association's Alcohol, Tobacco and Other Drug Section in 2000. In addition to his role at Outside The Classroom, Dr. DeJong is a Professor in the Department of Social and Behavioral Sciences at the Boston University School of Public Health, where he teaches courses in intervention planning, program evaluation, and health communications. In 2007, Dr. DeJong was awarded the School's Norman A. Scotch Award for Excellence in Teaching. He is the author of over 300 monographs, book chapters, and academic papers in substance abuse prevention, health promotion, criminal justice, social psychology, and the use of media to change social norms and behaviors.

Heather Haynes

Director of Technology and Development
Heather Haynes brings 12 years of Web Development and leadership experience to Outside The Classroom, ranging back to the early days of the Internet. In the mid- to late-1990s, she served as the Webmaster for SUNY College at Brockport, a medium-sized public university in upstate New York. While there she was instrumental in bringing many automated features to the campus Web site, training various faculty and staff on creation and maintenance of their department sites, and migrating the core Web site to a Microsoft platform. From there, she moved to the Boston area and served in leadership roles in a number of dot com start-ups before landing at Outside The Classroom in 2001. Haynes received her BS from Rochester Institute of Technology and lives on the north shore of MA with her husband, Bernie, and twins, Nate and Maya.